Yesterday, Apple announced the dates for this year's Worldwide Developers Conference – better known as WWDC. At 10 a.m. PDT, tickets that cost $1,599 for the event went on sale and two minutes later, they were completely sold out.
"I started refreshing ten minutes before WWDC, and when the tickets went live, I was instantly hit with an error message when trying to login on multiple browsers," Cult of Mac contributor John Brownlee said in a recent post. "So many people were slamming the WWDC ticket page, Apple's login system just keeled over. By 10:02 a.m. PDT, all the tickets were totally gone. Unless you got lucky, you didn't even have a chance."
Apple has been holding this event in California since 1983, but it has gained massive popularity over the last few years. Part of the reasoning for this is the expansion of the mobile device and application market, both of which have grown substantially over the last five years. For many developers, the iOS family of devices is the pinnacle platform.
The other big reason for increased interest is that Apple has taken to using its Keynote address to unveil new software and occasionally hardware as well. Multiple operating systems, applications like FaceTime and hardware upgrades like the iPhone 4 and MacBook Pro with Retina Display, were all first shown to the world at WWDC.
It is impossible to deny the influence of Apple to the tech world. Businesses and consumers alike will be watching for live updates when WWDC takes place from June 10 through June 14 to see what the company will be unveiling. By partnering with an IT consulting firm that specializes in Mac integration, any business can start implementing the latest solutions.